Design For Lucy New Website
Last Updated (Wednesday, 04 June 2014 14:06)
Extensia acquires Design For Lucy
Extensia has acquired the French user centred design agency Design For Lucy (designforlucy.com).
Design For Lucy is an acknowledged specialist in the field of usabitlity tests, user centred design, shopper studies, shoppers experience improvement. The acquisition strengthens Extensia's skills in that fields of research and presence in the branch promising field of IT.
Both teams are already working on the same site in the 9th district of Paris. The group is organised in three departments: Panels and Quant; Qualitative Research; Usability.
Frédéric Fuchs, Design For Lucy's founder, becomes Group Senior VP International Business Development and Operations.
Arnaud Laisné, Extensia's founder, becomes general manager of the group and remains head of qualitative research.
Olivier de Maeyer leads the Usablity department and Sofia Tolsy the Panels and Quant department.
December 24, 2012
Last Updated (Tuesday, 08 January 2013 10:11)
Extensia launch their B2C online panel Consovoice!
Extensia launch their B2C online panel Consovoice! Consovoice is launched to respond the growing ask for quantitative studies we are facing. Consovoice should become representative of the metropolitan French population métropolitaine of 18 years and more, but in order to rapidly fulfill the requirement of our historical customers, recruiting efforts are mainly focused toward 18~35 years old men which is one of target audience Extensia's very well versed into. http://www.extensia.eu/consovoice.
Last Updated (Sunday, 26 February 2012 12:06)
Les panels Extensia
Last Updated (Saturday, 03 May 2014 15:09)
Branch experience and methodological expertise
Our expertise is methodological: We add value to the implementation of the market research techniques in which we are expert; and then to the relevant, operational use of the data we collect.
Our aim: to help our clients as much as possible in their business decisions.
Apart from this technical expertise, we know several business branches well, their context and issues: FMCG and drinks, small household electrical goods, brown goods, electronics, motoring, etc. These are our repeat customer's business sectors. It's a matter of experience, the rudiments of which are rapidly acquired and which is reinforced as the projects progress.
We also make sure that we are always open to new customers' cultures by constantly monitoring new technologies, new products and innovative marketing methods.
Last Updated (Tuesday, 04 May 2010 13:44)